According to "Avito Real Estate", in the first half of 2018, the demand (for it analysts understand the user's transition to "show number" or "e-mail address" in the announcement) to buy apartments in the Crimea decreased compared to the same period in 2017 by 27%, in comparison with January - by 14%. A comparable drop occurred in the Krasnodar Territory, where demand declined by 34% over the year, and by 19% in January. The average number of requests for one ad in the Crimea is 128% higher than in the Kuban, analysts calculated Avito.
Low demand for the purchase of apartments in the Crimea is associated with a fall in investor interest after the excitement of 2014, says realtor of the company "Rich-Real Estate" Oleg Bendrikov. "Immediately after the peninsula became part of Russia, investors there broke not only from the capital, but also from different regions to build up the territory, to buy real estate for further profit. Considered against the background of excitement, that the Crimea - a kind of gold mine. However, about a year ago, investors began to understand that this is unprofitable, "Bendrikov said. According to him, investors stopped buying real estate for the purpose of subsequent lease or resale because of poor quality of service and poor infrastructure. "Very few people bought apartments for themselves on the peninsula. In addition, over the past two years, because of the sanctions, real estate in Europe has fallen in price - this is certainly a more attractive option, "the expert notes.
Reducing the interest in buying apartments in the Krasnodar Territory CEO of Real Estate Agency 360 Flat Evgeny Klochkov connects with the overall economic situation. "This spring against the backdrop of ongoing political processes turned out to be quiet. For the real estate market to grow, positive dynamics are needed, people should be confident in their financial solvency in order to take active steps to acquire a "house by the sea," says Klochkov.
Despite the decline in interest, real estate in the south is becoming more expensive. "In the Krasnodar Territory, the price increase is more significant than in the Crimea, while in general housing in the Kuban is cheaper by 26%," Avito experts say. Over the year, the average price of an apartment in the Krasnodar Territory increased by 11%, from 3.05 million to 3.38 million rubles., Compared to January, the increase was 5%. In Crimea apartments are on average more expensive than Kuban apartments for 1 million rubles. Prices on the peninsula for the year increased by 8%, to 4.56 million rubles., Since the beginning of the year - by 3%.
In the Krasnodar region, according to realtor Oleg Bendrikov, demand for property fell on the backdrop of economic instability and a decline in the purchasing power of Russians. Managing Partner of Zenith Property Management Ilya Andreev adds: "People calculate the risks and want to live where there are prospects for development, work, normal salaries. Therefore while the basic demand for the real estate on regions is concentrated at cities-millionnikov, basically at Moscow. And it always was, "he said.
Avito data illustrate not the completed transactions for the purchase of apartments, but rather interest in them. Thus, this analysis shows how the market will behave for several months. Data on closed deals, for example, under share agreements registered by Rosreestr, record sales growth both on the peninsula and in the Krasnodar Territory. According to the Rosreestry for January-June of 2018, 2.6 thousand contracts were concluded in the Crimea, which is almost 2.5 times more than a year ago. In Krasnodar Krai, the number of concluded equity agreements increased by 5%, to 22.7 thousand. In this statistics Rosreestr takes into account not only apartment contracts, but also non-residential premises, for example shops on the ground floors or places in the underground parking.
Analysts of "Avito Real Estate" took into account demand both in the primary and secondary markets of apartments, as well as in the market of daily rent of apartments.
Now Avito has 14 thousand apartments for sale in the Crimea and 39 thousand in the Krasnodar Territory. Daily rent - 6 thousand apartments in Crimea, 1 thousand - in the Krasnodar Territory.
According to Mediascope and the company's own data, Avito's monthly audience is 34.1 million people. In the "Avito Real Estate" section, every fourth visitor visits the site (according to Mediascope data for cities with a population of more than 100 thousand people). Within a month, users are viewing the "Avito Real Estate" section more than 1.2 billion times.
Also, interest in daily rent of apartments in resort regions has decreased, they say in Avito. Even with the high summer season in the Crimea, interest in short-term leasing in June 2018 is 38% lower than a year ago. In the Krasnodar Territory, the indicator for the year decreased by 37%. "Now the Krasnodar Territory on the demand of potential tenants is 2.8 times higher than Crimea," analysts note.
Democratic prices at European resorts have affected rental in the Crimea, says Oleg Bendrikov. "Prices were heavily inflated in 2016-2017, it was cheaper to fly to Turkey, especially when relations with Ankara were again established. Those who wanted to go on a wave of euphoria to the Crimea, did it in the first two years after joining, now this is very few people interested, "- he concluded.
Ilya Andreev agrees with him, who said that in recent years, the newly-opened Egypt and Turkey "took away" tourists from the Crimea. "And initially, in 2014, prices were low, at the level of Ukraine, and investors rushed to buy everything. Plus, propaganda worked that Crimea would become a dream resort. These expectations were not justified either by tourists or by developers. The same thing happened in Sochi before the Olympics, "Andreev said, concluding that the Crimea made a mistake by sharply raising prices after the first waves of excitement.
"The most rented apartments in both the Crimea and the Krasnodar Territory are single-room apartments - they account for 45% of the ads in each region. In second place in both resorts were kopeck piece - about a third of the proposals, "- calculated in Avito.
Along with the decline in interest in renting apartments in Crimea, the average price for daily rent for the year decreased by 23%, from 3.03 thousand to 2.32 thousand rubles. per day. At the same time rent an apartment in the Krasnodar Territory was an average of 23 rubles. more expensive - the price was 2.84 thousand rubles. and exceeded the cost of rent in the Crimea.
Expensive and cheap
The most expensive apartment for sale in the Crimea, presented on Avito, is an eight-room penthouse in Alushta for 141 million rubles. an area of almost 600 square meters. m overlooking the sea and mountains. The cheapest - odnushka area of 31 square meters. m for 500 thousand rubles. in Dzhankoe. In the Krasnodar Territory the most economical offer is an apartment in a barrack-type house with stove heating and a chicken coop in the yard in the village of Psebai which can be bought for 180 thousand rubles. The most expensive offer is a three-level penthouse on the coast in Sochi for 200 million rubles.
One of the most expensive rental offers in the Crimea is a one-bedroom apartment with an area of 116 square meters. m for 9 thousand rubles. a day not far from the mountains and just 60 meters from the sea in Yalta, they say in Avito. In Sochi, you can stay for 25 thousand rubles. per day in an apartment of 405 square meters. m with four bedrooms and two living rooms. But the studio area of 14 square. m in the Crimean Gaspra in ten minutes walk from the sea can be rented for 600 rubles. per day, and in the Krasnodar Territory for 500 rubles. per day is a two-room apartment for rent in the center of Anapa.